Internet Marketing Boomers All You Need To Know Can Be That Easy

internet-marketing-boomersInternet Marketing Boomers, all you really need to know really can be easy.  We make things so complicated, I know I do.

For Internet Marketing Boomers, when you add yourself as an ingredient to your strategy of success, you will see that all you need to know is just waiting there for you to discover it.  Add in some basic steps of success, repeat.

You will understand what I mean when you watch a video I want to share with you.

Today, I saw a video on Will Smith, a very likeable and accomplished guy.  It was very inspirational and which I will share with you in this post.

I also read From Brick and Mortar to Master Maven, a PDF form of an interview between Rich Schefren and Gary Vaynerchuk.

These are just two examples, but there are many places to find answers, inspiration and guidance, no matter what your niche is.

These people are successful and everyone wants to know how they did it, or what their take is on how to become successful.

The steps they outline are really few in number, but large in scope and really take you wanting to create a change in your life or in your business, or whatever it is.

Here are some tips they have shared:

  • Success is not overnight.  It takes work and lots of it.  It happens slowly then blossoms if what you’re sharing with others is of value.  For internet marketing, that means putting your best stuff out there and sharing it.
  • Next, you must be a part of your community, your industry, your customers’ hang-out.  You have to see what people are looking for and you can add your two cents to the pot.  Just keep adding value and don’t look for this to be a marketing escapade, but rather a contribution and giving back to your community.
  • It requires you to be focused beyond measure.  You must have a razor sharp eye beam straight on your target and all energy goes there.  To be sharing your time is too distracting from your purpose.
  • You must have a belief that it will happen and it’s just a matter of time.  It’s almost as though you can’t do anything else because it’s such a part of you.  That belief has to be unshakeable.
  • Be creative in ways you approach and share your information/product or service.  It needs to be up to date and current with what’s going on out there.  So, stay in close touch with your industry, trends and your customers.

Enough of me, take a look at this video.

“What people need to realize is that we are in a golden era, a gold
rush of media where you can create your own brand. You can be the person that
fundamentally builds your brand from scratch. You’re the marketing, you’re the
platform, you’re the content, you’re the king of your domain and you will be
found if you are good. It’s as simple as that.”   Gary Vaynerchuk

P.S.  Don’t forget to let us know you were here.  Say hi and leave a comment.  You can also Contact Me.  We’d love to hear from ya!

Flex Your Muscle And Start Your Internet Business

start-internet-bizFlex your muscle and start your internet business by putting an action plan into gear.  Customize your action plan to fit your skills and your passion. 

Knowing who your target market is and what they are looking for will make your product a hit.  Now, go out and be social and build those relationships.  Targeting your marketing efforts is the key.

Don’t know have the tools to start your internet business?  One of the most comprehensive easy to learn and step by step systems is available for you to try.  Take a free trial run of Renegade University and see for yourself.

Have lots of questions about where to start your internet business?  As an Internet Marketing trainer, I can point the way and keep you on track.  more

Baby Boomers, Still Wondering If You Should Jump Onto The Internet?

 

baby-boomer

Mysteriously The Bee Flies

Baby Boomers, are you still wondering if you should take a chance and jump on to the Internet?  Perhaps, you’re a bit weary because you’ve heard stories and can’t trust people you don’t know. 

Here, baby boomers, are three examples that say that the Internet is built on trust and responsibility. 

With no one singularly responsible for building it, rather people getting together for fun who created a structure that was unlike anything else seen before.

It’s the gift economy that’s in play on the Internet.  A system that relies on kindness and trust.

Jonathan Zittrain: The Web As Random Acts Of Kindness

Looking for some help to find your way around?  Would you like to learn more about Internet MarketingContact Me and I’ll show you how easy it can be.

No Worry Marketing Tips For Marketing Women Baby Boomers

marketing-women-baby-boomers1No worry marketing tips for marketing women baby boomers is inviting you to take a look at mastering some fundamental techniques.  Even though these skills may seem very fundamental, mastering them may be just the thing to get you the kind of results in your business you have been looking for. 

So, marketing women baby boomers, let me ask you.  Wouldn’t it be great to learn six ways to make people like you or twelve ways to win people over to your thinking?  Or, how about becoming a leader without offending anybody. 

Everyone likes to have fun and be appreciated, and you can create that kind of experience for your customers.  When you embracing these techniques, your marketing resources will be at your fingertips. 

And, if creating a unique brand is something you have in mind, look no further.  Positioning marketing is all about brand creation which all begins with you.  Marketing woman baby boomer, YOU are the unique factor in that formula.

These are some of the things I have been learning in the Ultimate Crash Course of Copywriting with a master himself, David Garfinkel.  I can tell you, it’s been one of the better choices I’ve made to spend my time. 

In taking this course, I have seen that some assumptions I’ve made about my business, my customers and myself were really, were wrong…dead wrong. 

At first, I got a bit nervous thinking about turning this around, but then I realize that perfection is not the key here but building relationships is.  And what better way to build a relationship than to reach out and make connections and corrections.

It may seem to be a no brainer and a really basic starting place, but when our master copywriting teacher, David Garfinkel, keeps referring to Dale Carnegie’s book, “How to Win Friends And Influence People”, you take notice. 

So, I’ve been thinking I should dust off my copy of “How To Win Friends And Influence People”. 

Now, you know when you focus on something, it seems to appear everywhere.  The same thing happened with me today.  I found this video on, guess who…Dale Carnegie.  If you’re ready to do some dusting yourself, take a listen.

 

Yep!  That book has been around for years!  Why?  Because it works.  What Dale Carnegie had to say still applies.  Wouldn’t you like to have that kind of influence where a product serves so many for so long. 

Note the part where Dale Carnegie continuously revised his book.  Polishing and honing, step by step, tweaking with a mindset that over delivers.  Baby boomers, now, that’s a marketing tip.

How SEO Tips Improve Marketing Strategies For Women Baby Boomers

The Magic Of Leadership

ferny-ceballosHave you ever wondered what the magic is in leadership?  Do you have the magic that captivates your audience and brings you to the forefront as a strong leader?

Mix the magic of leadership with some SEO tips that Internet MLM Guru Ferny Ceballos shares in this podcast and marketing strategies for women baby boomers  can improve!  Putting this mix into action can bring you to the attention of your prospects.

This magic mix of leadership and SEO tips will enhance the marketing efforts for women baby boomers by providing value above and beyond what others are doing.

Internet Marketing Guru Ferny Ceballos demonstrates the mindset of a leader and how leadership infiltrates every aspect and his internet marketing business and his personal life. 

Now, you can learn what creates the mindset of a leader and how applying simple SEO tips that Internet Marketing Guru Ferny Ceballos shares by listening to an interview podcast I did with Ferny. 

In this Magic of Leadership podcast, Ferny Ceballos talks about what it took for him to get noticed.  Ferny Ceballos goes on to say that you should rethink your goals to create the mindset of a leader and get people to pay attention to you! 

Also, you’ll find in this podcast that Internet MLM Guru Ferny Ceballos  gives away some marketing strategies everyone could use to bring their business to fast forward.

marketing-strategies-for-women-baby-boomers1By listening to this Magic of Leadership podcast, you will learn how establishing your brand to reaching beyond your mentor will allow you to create that experience your audience is looking for and will have them wanting more. 

By following the mindset of overdelivering, success will come.   And, by overdelivering, your return on your business investment will happen organically all the while, you will be making your community a better place.

This podcast has high value content and waiting for you to click on Magic of Leadership to hear it. 

Like stuffing rabbits into your hat, your leadership magic can begin as you put yourself in your customers’ shoes and always be ready to create a positive outcome, an opportunity to make things better.  Listen now.

Don’t forget to come back and leave your comments.  Perhaps, you have a guru you would like me to interview.  Let me know by contacting me.

Chose Carefully For Email Magic That Captures And Influences

email-magic2Baby Boomers, choosing your words carefully will create email magic that can capture your audience’s attention and influence the success of your sales funnel process.

Sending emails to folks is part of the ’sales funnel’ process when marketing online.  It’s not really different from talking to someone belly to belly.  With each comment you make, you are trying to inch that person closer to seeing the vision you have.

You are communicating clearly and concisely so that they will soon see the picture exactly as you are seeing it.  

On both sides of a conversation, we inch each other along and anxiously await for the ah ha moment when recognition and acknowledgement comes about sorta like,  ah, now I see what you’re talking about.

So, baby boomers, when we write emails and our email campaigns, one of the most important steps is making a headline that captures the attention of our audience.  It is important to take a few well chosen words that are targeted as to get their attention and make them want to know more.

Here are 5 tips that David Garfinkel has put together as part of Ann Sieg’s blog.  David Garfinkel is considered by many to be the best copywriting coach in the world.

David Garfinkel has helped Ann Sieg generate over 4,500 new customers in one month this year… and I know he’ll be able to help you pocket a few additional sales as well.
 

The Secret of Powerful Headlines:  How a Few Well-Chosen Words
Can Do Magic For Your Business

Make your subject line/headline:

1. Sound like conversation.  Even though you may be sending a mass email, you want your subject line/headline to sound like something someone might really say.  

2. Keep the words short, except if a word, like ‘customers’ is rich with meaning. Keeping the words to 1 syllable with 4 letters or less is what you’re aiming for.  A word that might be longer, like ‘customers’ had 3 syllables and 9 letters, and it is a word that every business person has on their mind.  

3.  Attract attention and cause curiosity. Is the subject matter something your audience is interested in and something they can use?  You want to keep their interest and their focus so make your information something they can use.  

4. Imply a desirable reward for reading further. Without coming right out and saying so, imply that when your audience keeps reading, they will learn something worthwhile about getting new customers for their business.

5. Your subject line/headline should prompt your audience to read the next sentence. You want your audience to take action by keep reading.  You want your audience to push the button or scroll down to open and read your email. 

David Garfinkel goes ton to say that in other formats, like on a Web page, a good headline would simply keep you reading. On Twitter, a good tweet might get you to click on a link. On a Web video, a good opening line would convince you to keep watching.

It’s the same idea in all cases - a good headline captures your attention and holds onto it.

What do other good headlines look like?

Here are some of the “famous, well-known headlines” you may have heard of before. As you read them, see how many of the 5 characteristics they have, or would have if you saw them above some text on the Web or in a print ad:

- How to Win Friends and Influence People

- If You’re Out of the Market Now, You’ll Hate Yourself Later

- The Lazy Man’s Way to Riches

- See How Easily You Can Learn to Dance This Way

- I’ve Got to Get This Off My Chest Before I Explode!

Famous advertising guru of yore, David Ogilvy, once said: “When you have written your headline, you have spent 80 cents out of your dollar.” That is because scientific tests have shown that 80% of the effectiveness of an ad is in the headline.

It has been said that we are in an “attention economy” these days, and your wealth is directly proportional to your ability to get and keep the attention of your prospects and customers.

If that is true, then it stands to reason that the better your headlines are, the wealthier you will be.

David Garfinkel
Author of Advertising Headlines That Make You Rich

Learn more about how a few well-chosen words can do email magic for your business.  Or Contact Me.


Easy Steps You Can Take To Create A New Article By Repurposing Your Old One

Baby boomers, here are some easy steps you can do that will take an article you had previously written and repurpose it into a brand new article that you can post onto your blog.  

Creating a new article by repurposing an old one is a little secret that’s not so secret and one that bloggers use all the time.  So in answer to what I often hear people saying that they don’t know what else they can write about, I have created a short video. 

Creating new content for your central hub, website or other satellite hubs is one of the driving forces that increases your visibility across the landscape of the internet.  Learning how to successfully repurpose content and create  unique articles will extend your reach.

If you need assistance in creating your blog, take a look at the tutorial on Blogging For Beginners.  Together, these tools will have you up and running in no time.

Oh, and please leave me a comment and let me know what you think.

 

If you would like a larger screen view, click the ‘tv’ looking button on the far right of the video slider.

Connecting Residual Income To Your Business

list-buildingConnecting residual income to your business is the result of having an audience who has given permission for you to sell and do business with them.  Baby boomers, this audience has voluntarily raised their hand to become a member on your list.

Residual income won’t connect to your business if this exchange between you and your prospects hasn’t taken place.  It is up to you to give your prospects a reason to want to know more about you, who you are and what you sell.  You must give your audience a reason to want to connect to you.

People search on the internet (and Baby Boomers are leading the pack) for answers and solutions.  You can build this list that will connect residual income to your business by providing solutions answering the needs and desires of your audience.

Learning how to build a list is the most important step you can do for your business.  

Internet Marketer Mike Dillard Talks About The “L” Word Of Business Building:  You Have No Business Without It 

Internet Marketing MLM Guru Mike Dillard, in a recent video, says without this, you have no business.  Like many MLM Gurus, Mike Dillard is referring to the “L” word. 

This asset is none other than your List.  The income you can earn from having your own list has the potential of being many times larger than what you could earn as a network marketer with an active downline.

Your list can bring in multiple streams of income.

A Pre-Qualified Target Audience

residual-income1To have a pre-qualified target audience, or building your list, is the single most important thing you can do as a business owner.  MLM Guru Mike Dillard says that having your own list is like owning your own cable channel.  It is your own distribution network.

People buy from those they know, like and trust, and as Mike Dillard says, your list is not only your biggest asset,  your list is your entire business.

Earning The Right To Sell:  When Relationship Value Turns Into Abundance

You must “earn the right to sell” to your prospects says Mike Dillard.  And when you have built quality relationships with your list, your relationships turn into income.

It is building value that determines the quality of the relationship.  So matter how big your list is, the quality of your relationships with that list is critical to your success. 

Value comes to relationships through the solutions you provide.  These solutions must answer your prospects’ needs, not what you think they need to hear. 

If you communicate in the language of your audience, solutions will resonate with them.  They will recognize the words and feel the emotions because you have studied them, what they are looking for and the language that they use.

In business, we know that nothing happens until we have a paying customer.  Someone who buys from us.  We could prepare our business and create our products, but it goes nowhere if there’s no one on the other end buying our products and services.

Even though having buying customers is a fundamental requisite to being in business, learning how to make that happen is one of the most sought out lessons in internet marketing

If you want to learn more about how you can connect residual to your income and create abundance to your business, contact me.

 Come’on and leave a comment.  Let us know what you think.
list-building

Attraction Marketing Makes Network Marketing Fun Again And Profitable

attraction-marketing-funThe more I practice Attraction Marketing, the more fun and more profitable my Network Marketing business becomes.

Now, Baby Boomers listen up.  Attraction Marketing is a great way to do a Network Marketing business because it solves problems, attracts leaders and creates success.   

This article takes a look at some of the most dreaded aspects of traditional Network Marketing and illustrates how the principles of Attraction Marketing remove those aspects as conditions you need to wrestle with in order to do business.

Network Marketers are very familiar with objections and learning to overcome them because they face them every day with each and every prospect.  From various sources and hours of drilling, Network Marketers have answers at the ready whenever an objection comes careening around the corner. 

Since these objections seem to constantly dog a traditional Network Marketer, getting this skill under your belt is crucial.  Thus, overcoming objections is one of the first things you are taught when you join a MLM business. 

To overcome these objections, traditional Network Marketers are trained to educate their audiences.  When broken down, however, it seems that the educational moment is really more of an effort to convince them of something like taking a look at your biz op.

While, MLM is one of the most equitable ways for anyone to make a substantial income and it certainly is worth one’s time to take a look at, convincing anyone of anything means they are still of their same opinion.  In other words, you haven’t convinced them of anything.

How Attraction Marketing Makes Network Marketing Fun Again By Removing the Objection 

Attraction Marketing makes Network Marketing fun again by removing the whole circumstance that brings on objections. 

Attraction Marketing isn’t about convincing anyone about anything.  Attraction Marketing is about the marketer learning how to market themselves well enough to become attractive to their prospects.

Baby boomers, prospects will raise their hand and ask to learn more from an Attraction Marketer.  In other words, prospects come to you instead of you chasing them.

This brings up another point.  Because there are virtually no requirements to enter a Network Marketing business, a good number of people who join aren’t qualified to make a go of the business. 

And while the lack of any entrance requirements to join an MLM makes Network Marketing one of the most equitable forms of business, many Network Marketers lack the business finesse they need to be successful.

Reading goal cards and reciting over and over the reason why, your “why”, you are doing this business does not give you the necessary marketing skills required by owning a business.  The lack of business experience or marketing skills is overlooked and replaced with a shame-based admonishment of you’re not wanting this bad enough.

Attraction Network Marketing Is Coming Of Age

Attraction Marketing completely turns around how you invite people to take a look this business, product or service, and that invitation process eliminates the objections that Network Marketers must learn and work so hard to overcome.
 
In inviting, Network Marketers are always taught to think from the place of being of service.  To be of service means that you are offering something of value, something that actually benefits your prospect before you offer your business opportunity. 

By promoting your value-based solution that actually gives something to your prospect that they can use, your prospect is now free to choose for themselves if they what you have offered and if they want more. 

This puts your business opportunity as the last value you offer, not the first.
 
By offering information and tools of value, your prospects see more of who you are and some of the benefits you bring to the table. People are more inclined to listen to you as you begin building the trust relationship.attraction-marketing-value3

When this relationship is built, your prospect has given you permission to then lead them to your business, products or services.

Your attractive leadership teaches your team to become more attractive changing not only the perception of Network Marketing, but the actual way we do business.
 
You become inspired, motivated, attractive AND the Internet MLM Guru making the income you have always dreamed about and deserve.

“…clients are much more interested in our thinking.  It is our skill and sophistication at strategic planning and conceptual design, especially when it is evidence based, that they want to tap into.  And therein lies our value.”  Robert Nieminen, Editor, Interior Sources, April 2009.

Attraction Marketing is about providing value, education and solutions. Contact Me to find out how to become irresistibly attractive in your business.

Internet Marketing A Power Recovery Tool For Boomers

marketing-tool-for-boomer1 Internet marketing can be a power recovery tool for Baby Boomers by offering options and answers to some puzzling questions Boomers may have.
As the economy dumped out your 401K, you probably have had some questions pop up concerning your finances and well being.   In addition, unemployment for those 55 years and older was 6.7 percent in May and 7.0 in June.

Internet Marketing Training is not a financial plan in the traditional sense of the word but it can bring your financial plans into reality and, Internet Marketing puts you in the driver’s seat.

Baby Boomers affect every trend since they arrived at the end of World War II.  Their numbers alone move and create economies.  Getting online is no different.

Pew Internet and American Life did a study recently which showed that 63% of adults age 50-64 are online along with 25% of adults who are 65 years and older.  Here are some things they do while online, shown in order by amount of time spent:

  • Communication:  Email
  • Information:  Research, Get Health Info, Get News
  • eCommerce and Online Shopping:  Make travel plans, Buy Something

Internet Marketing:  A Growing Opportunity For Boomers Because Of Boomers

Internet marketing can be a growing opportunity for Boomers because of Boomers, their numbers, the trends theyinternet-marketing-opportunity start and the moves they make.

For Baby Boomers who are unemployed, finding a job is difficult.  Even with years of experience, Boomers are finding it difficult to be accepted back into the work force.

While many Boomers are suffering under this economic turndown, 30% of the retired community has not.  Among these ‘graying and affluent’ Boomers with over $100,000 in their coffers, more than half have made at least one purchase on the Internet within the past 12 months.

We can see that the ever-evolving Iandscape of the Internet has gotten easier.  We witness this by the numbers of Boomers who have jumped online.  Remember, Boomers grew up researching in dusty archives of the libraries where they spent hours getting information, not on the Internet.

The ease of Web 2.0 has introduced many newcomers to the Internet and to Internet Marketing.

A trend has begun.

Internet Marketing Can Put Boomers In Front Of The Trend

Internet marketing can put Boomers in front of the trend because it is an emerging industry.  If an industry already exists and you want to jump in, you will have a much harder time beating out the competition already established there.  Therefore, you will have to work a lot harder.

If, on the other hand, you venture into an emerging industry, you are the one who gets to deliver the goods and because there isn’t as much competition, you don’t have to work harder but smarter.

Getting in front of the trend is where you want to be, certainly, not behind it.

Internet Marketing Training for Boomers can help you learn more about getting in front of trends, how to do it and the tools you need or Contact Me with any question you may have.